With email challenged by competition for the inbox, marketers are having to up their game on social. Do you have what it takes to succeed? Test your social media smarts with this brief quiz.
Ad consumption behaviors are changing. The result is many marketers are wasting a lot of time on their campaigns, sometimes even to the detriment of performance.
Are you reaching new prospects on social? There are good—and bad—ways to do this. Read this article to learn common myths and ensure you’re using the right approach.