Newsletters

PW Weekly Wrap Up - Exclusive Sponsor

Build  awareness and drive website traffic or content downloads with three exclusive ads throughout this weekly newsletter.

Products that use these specs:

PW Weekly Wrap Up newsletter

Specifications

3 ads.

Top ad includes copy.

NO copy in ads 2 & 3.

For each ad, provide:

Company name: 50-character maximum, including spaces

Ad image:

  • File type: JPG or PNG
  • Square shape
  • Minimum width: 300 pixels
  • Images can be scaled/cropped in eBuilder

Headline: 80-character count maximum, including spaces

Target link: one URL or PDF file for the image and headline

Copy - top ad only: 100-character count maximum, including spaces

New Issue Alert - Multi-Sponsor

Be one of just three advertisers to be showcased in our exclusive newsletter, designed to promote the new issues of Packaging World or ProFood World. This opportunity pairs perfectly with a related print ad, allowing you to maximize your brand's visibility.

Products that use these specs:

PFW New Issue Alert newsletter
PW Weekly Wrap Up- New Issue Edition newsletter

Specifications

Three ad positions per newsletter, one per sponsor.

For each ad, provide:

Company name: 50-character maximum, including spaces

CTA text options: Learn More / Watch Video / Download / or custom 16-character count max, including spaces

Ad image:

  • File type: JPG or PNG
  • Suggested dimensions: 1200px x 800 px
  • Minimum width: 300 pixels
  • Image can be scaled/cropped in eBuilder

Headline: 100-character count maximum, including spaces

Target link: One URL or PDF file for image, headline, and CTA

PW Beta - Exclusive Sponsor

Promote high-value content with this exclusive newsletter featuring two ad spots. Stay ahead of data privacy laws with our template that ensures explicit consent for lead details sharing.

Products that use these specs:

PW Beta Daily Edition newsletter

Specifications

Two ad positions per newsletter—for each ad, provide:

For each ad, provide:

Company name: 50-character maximum, including spaces

Ad image:

  • File type: JPG or PNG
  • Square shape
  • Minimum width: 300 pixels
  • Image can be scaled/cropped in eBuilder

Headline: 80-character count maximum, including spaces

Copy: 310-character maximum, including spaces

CTA button options: Learn More / Watch Video / Download / or custom 16-character maximum, including spaces

Target link: one URL or PDF file for the image, headline, and CTA button

Spotlight on PACK EXPO (Multi-Sponsor)

Advertise in this multi-sponsor newsletter sent before PACK EXPO to stand out and attract attendees to your booth.

Products that use these specs:

Spotlight on PACK EXPO
Destacado en EXPO PACK

Specifications

Six to Eight ad positions per newsletter, one per sponsor.

For each ad, provide:

Company name: 50-character maximum, including spaces

Headline: 70-character count maximum, including spaces

Copy: Exhibit Hall & Booth Number (Stand number for Mundo Destacado)

Ad image: 178px x 128px (jpeg, png) – advertiser should upload a larger image and scale/crop in eBuilder

CTA button options: LEARN MORE / WATCH VIDEO / DOWNLOAD / or custom 16-character count max, including spaces

Target link: one URL or PDF file for the image, headline, and CTA button

Numeric Newsletters - Exclusive Sponsor

Refer to Products section below for emails using this layout.
If you have any questions, please contact your CSM.

Products that use these specs:

Quick Hits
Sustainable Packaging Newsletter

Specifications

One ad per Newsletter.

Company name: 50-character maximum, including spaces

Headline: 100-character count maximum, including spaces

Copy: 200-character maximum, including spaces

CTA button options: Learn More / Watch Video / Download / or custom 16-character count max, including spaces

Target link: One URL or PDF file for the image, headline and CTA button

Ad image:

  • File type: JPG or PNG
  • Suggested dimensions: 1200px x 1200 px
  • Minimum width: 300 pixels
  • Image can be scaled/cropped in eBuilder

Focus / Enfoque - Multi-Sponsor

Seize the opportunity to promote a single product or content piece in this multi-sponsor format.

Products that use these specs:

Focus newsletters
Enfoque en innovación (Spanish language Focus newsletter)
PACK EXPO Wrap newsletters
Cierre de EXPO PACK newsletter

Specifications

Six to Eight ad positions per newsletter, one per sponsor.

For each ad, provide:

Company name: 50-character maximum, including spaces

Headline: 70-character count maximum, including spaces

Copy: 280-character count maximum, including spaces

Ad image: 178px x 128px (jpeg, png) – advertiser should upload a larger image and scale/crop in eBuilder

CTA button options: LEARN MORE (LEA MÁS) / WATCH VIDEO (VER VIDEO) / DOWNLOAD (DESCARGUE)/ or custom 16-character

Target link: One URL or PDF file for the image, headline, and CTA button

Standard Newsletters - Exclusive Sponsor

Build awareness and drive website traffic or content downloads with this exclusive newsletter sponsorship featuring three ads and your company logo.

Products that use these specs:

Contract Manufacturing & Packaging newsletter
Healthcare Packaging newsletter
Mundo EXPO PACK newsletter
OEM Insights
ProFood World newsletter

Specifications

3 ads per newsletter.

For each ad provide:

• Headline: 100-character maximum, including spaces

• CTA text options: Learn More / Watch Video / Download / or custom 16-character count max, including spaces

• Link/Target URL: One URL or PDF file for image, headline, and CTA

• Image:

> File type: JPG or PNG
> Suggested dimensions: 1200px x 800 px
> 3:2 ratio, landscape oriented
> Minimum width: 400 pixels
> Images can be scaled/cropped in eBuilder

• Company Name: 50-character maximum, including spaces