Three ad positions per newsletter, one per sponsor.

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For each ad, provide:

Company name: 50-character maximum, including spaces

CTA text options: Choose one of our options or create your own (16-character count max, including spaces)

Ad image:

• Accepted file types: .jpg .png .gif (animated .gif files must be emailed to your CSM)
• Recommended and maximum dimensions: 1200px x 800px
• 3:2 ratio
• Minimum width: 400 pixels
• Maximum file size: 5 mb
• Images can be scaled/cropped in eBuilder

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Headline: 100-character count maximum, including spaces

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Target link: One URL or PDF file for image, headline, and CTA

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Additional requirements pertaining to PACK EXPO Customer Invite Program & use of comp codes

• Advertisers cannot include comp codes for free PACK EXPO trade show registration.
• Advertisers cannot use a PMMI-provided “nvytes” link as their target URL. This unique URL/link provided to PACK EXPO exhibitors is intended to be shared with the exhibitor's prospect and customer lists, not PMG audience lists.
• Advertiser content should avoid statements such as “Register for free”, “Free registration with comp code”, etc.

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Acceptable alternatives

Call outs to PACK EXPO exhibitor booths are encouraged. Examples of acceptable messaging and target URLs in ad content include:

• Live Demos at PACK EXPO booth W-0000
• See it in Action at PACK EXPO booth 1234!
• Join [Advertiser Name] at PACK EXPO booth SU-12345
• Target URL directing to exhibitor’s PACK EXPO Map Your Show landing page—the URL includes packexpoYY.mapyourshow.com
• Target URL directing to the advertiser's landing page showing presence at upcoming trade shows or advertiser landing page specific to their exhibitor presence at a PACK EXPO trade show.

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Six to Eight ad positions per newsletter, one per sponsor.

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For each ad, provide:

Company name: 50-character maximum, including spaces

Headline: 80-character count maximum, including spaces

Booth: Exhibit hall identifier (if applicable) & booth number (Estand for Mundo Destacado). No copy is allowed.

Ad image:

800px x 800px max. (preferred) / 300px x 300px min.

File types: .jpg, .png (no animated gifs)

CTA button options: Choose one of our options or create your own (16-character count max, including spaces)

‍Target link: one URL or PDF file for the image, headline, and CTA button

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Additional requirements pertaining to PACK EXPO Customer Invite Program & use of comp codes

• Advertisers cannot include comp codes for free PACK EXPO trade show registration.
• Advertisers cannot use a PMMI-provided “nvytes” link as their target URL. This unique URL/link provided to PACK EXPO exhibitors is intended to be shared with the exhibitor's prospect and customer lists, not PMG audience lists.
• Advertiser content should avoid statements such as “Register for free”, “Free registration with comp code”, etc.

‍

Acceptable alternatives

Call outs to PACK EXPO exhibitor booths are encouraged. Examples of acceptable messaging and target URLs in ad content include:

• Live Demos at PACK EXPO booth W-0000
• See it in Action at PACK EXPO booth 1234!
• Join [Advertiser Name] at PACK EXPO booth SU-12345
• Target URL directing to exhibitor’s PACK EXPO Map Your Show landing page—the URL includes packexpoYY.mapyourshow.com
• Target URL directing to the advertiser's landing page showing presence at upcoming trade shows or advertiser landing page specific to their exhibitor presence at a PACK EXPO trade show.

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Between two and six ad positions per newsletter, one ad per sponsor.

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For each ad, provide:

Company name: 50-character maximum, including spaces

Headline: 80-character count maximum, including spaces

Copy: 280-character count maximum, including spaces

Ad image:

‍800px x 800px max. (preferred) / 300px x 300px min.

File types: .jpg .png. NO animated gifs.

CTA button options: Learn More (Lea más) / Watch Video (Ver video) / Download (Descargue)/ or custom text: 16-characters, maximum

‍Target link: One URL or PDF file for the image, headline, and CTA button

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Additional requirements pertaining to PACK EXPO Customer Invite Program & use of comp codes

• Advertisers cannot include comp codes for free PACK EXPO trade show registration.
• Advertisers cannot use a PMMI-provided “nvytes” link as their target URL. This unique URL/link provided to PACK EXPO exhibitors is intended to be shared with the exhibitor's prospect and customer lists, not PMG audience lists.
• Advertiser content should avoid statements such as “Register for free”, “Free registration with comp code”, etc.

‍

Acceptable alternatives

Call outs to PACK EXPO exhibitor booths are encouraged. Examples of acceptable messaging and target URLs in ad content include:

• Live Demos at PACK EXPO booth W-0000
• See it in Action at PACK EXPO booth 1234!
• Join [Advertiser Name] at PACK EXPO booth SU-12345
• Target URL directing to exhibitor’s PACK EXPO Map Your Show landing page—the URL includes packexpoYY.mapyourshow.com
• Target URL directing to the advertiser's landing page showing presence at upcoming trade shows or advertiser landing page specific to their exhibitor presence at a PACK EXPO trade show.

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3 ads per newsletter

For each ad provide:

Headline: 100-character maximum, including spaces

‍

CTA text options: Choose one of our options or create your own (16-character count max, including spaces)

‍

Link/Target URL: One URL or PDF file for image, headline, and CTA

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Images:

• Accepted file types: .jpg .png .gif Note: animated .gif files cannot contain more than 100 frames.
• Recommended and maximum dimensions: 1200px x 800px
• 3:2 ratio
• Minimum width: 400 pixels
• Maximum file size: 5 mb
• Images can be scaled/cropped in eBuilder

‍

Company Name: 50-character maximum, including spaces

‍

Additional requirements pertaining to PACK EXPO Customer Invite Program & use of comp codes

• Advertisers cannot include comp codes for free PACK EXPO trade show registration.
• Advertisers cannot use a PMMI-provided “nvytes” link as their target URL. This unique URL/link provided to PACK EXPO exhibitors is intended to be shared with the exhibitor's prospect and customer lists, not PMG audience lists.
• Advertiser content should avoid statements such as “Register for free”, “Free registration with comp code”, etc.

‍

Acceptable alternatives

Call outs to PACK EXPO exhibitor booths are encouraged. Examples of acceptable messaging and target URLs in ad content include:

• Live Demos at PACK EXPO booth W-0000
• See it in Action at PACK EXPO booth 1234!
• Join [Advertiser Name] at PACK EXPO booth SU-12345
• Target URL directing to exhibitor’s PACK EXPO Map Your Show landing page—the URL includes packexpoYY.mapyourshow.com
• Target URL directing to the advertiser's landing page showing presence at upcoming trade shows or advertiser landing page specific to their exhibitor presence at a PACK EXPO trade show.

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Newsletter products using these specs:

• Contract Manufacturing & Packaging (CMP) Newsletter
• Healthcare Packaging (HCP) Newsletter
• Mundo EXPO PACK Newsletter
• OEM Newsletter
• Packaging World (PW) Newsletter
• ProFood World (PFW)Newsletter
• Sustainable Packaging Newsletter